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本帖最後由 sharminakter274 於 2024-3-13 16:49 編輯
The consumer who relies on Google usually transcribes exactly what he needs: "basketball", "inline skates", "ski suit", these could be some of the many keywords for which we could search engines research. What does keyword SEO mean? It means that our company will appear among the first results, focusing the potential customer's attention on itself. Which areas of SEO should you work on to improve your positioning? After having established the keywords that will allow users to find us, we must ensure that Google positions them, if not in first place (difficult to reach, especially when "fighting" against multinational giants), at least on the first page of the results of a search. In fact, there are not many users who look for an answer to their problem by going beyond the first page, partly out of laziness, partly because, in most cases, the result suited to their needs is found among the top ten.
It is for this reason that, through a series of actions that are part of the SEO process, we will have to ensure that our pages are considered better than those of our competitors. What are the elements that Google considers priorities, in this sense? On-Page Optimization of all those elements that the user can see within the page. This includes the quality and originality of the texts, the structure of the titles and subtitles, the use of relevant keywords and eye-catching and Agent Email List optimized meta tags. Technical SEO This area of SEO refers to website optimization that occurs at the code level. In this case, we work on aspects such as security, optimization of the crawling budget and, in general, the architecture of the website. Off-Page SEO This dimension of SEO refers to all activitiescarried out outside the website to improve its positioning. Backlinks, i.e. links that come from other sites, are crucial in this context.
In fact, obtaining links from authoritative sites in your sector or niche is essential to increase the authority of your domain and, therefore, your SEO positioning. These are the main areas of SEO that can help a company become first on Google. If you want to delve deeper into the topic, below you will find other ideas from our blog: What is SEO and how does positioning work? How to improve SEO positioning: the 7 pillars When we talk about a website's ranking factors, we are referring to the various aspects that search engines, such as Google, consider to determine the position of a page in search results. These factors are multiple and can significantly influence the visibility of an online site. Keyword Relevance One of the first ranking factors to consider is the relevance of keywords. Keywords are the terms that users type into search engines to find relevant information.
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