Get an answer from a human in minutes. Just like you would with your friends.A . Text message string in which usual responds to the asker telling them that, yes, they . Would get their wine in time.In a brand study we did here at tone messaging, . We found that this quick and personal way of talking with customers leads to up . To percent higher conversion. After all, when usual texts you back in two minutes confirming . That your rosé will arrive in time, aren't you going to lock in that order?On .
Top of that, this positive experience creates a stronger jordan dataset connection between you and the usual . Brand. This probably makes it more likely that you'll buy more wine from them in . The future."The biggest misconception about sms marketing is that it becomes an 'annoying' way to . Market," says nik sharma, ceo of sharma brands. The power of developing texting relationships with . Customers is why more and more brands are moving away from automated one-way sms and . Moving toward two-way. "The key is to bring value to the customer," he tells us.
Now . That we've defined two-way sms marketing, let's get into how you can leverage it in . Every step of your marketing funnel.How to leverage two-way sms for your entire marketing funnelyou . Cannot schedule a text days in advance because you don't know what the state of . The world might be when that text goes out.Nik sharma, ceo of sharma brandscustomers are . Smart. They can easily tell the difference between personal interactions and marketing automation. From the . Top of the funnel through conversion and beyond, taking a personal approach with two-way sms .
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