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發表於 2023-11-19 12:36:31 | 顯示全部樓層 |閱讀模式
MDP, it works, but do I like it? When we evaluate the chances that our product will actually succeed on the market, it is not enough for us that it is functional and testable it must offer the user a taste of the final use experience, which also includes emotional aspects. It must not limit itself to doing the bare minimum, but must promise to leave us with positive feelings and emotions . In this case we are talking about Minimum Desirable Product or Earliest Lovable Product according to Kniberg . IBM exemplified this type of product in its approach to Design Thinking with the illustration of a pizza MDP it is important that there is the possibility of tasting all its parts, including those which, in addition to feeding us, should make us want to eat another piece therefore not only crust, but also tomato, mozzarella... MDP- is- the- yellow- part- of- the- pyramid- and- the- slice- of-pizzaThe MDP is the yellow part of the pyramid, and the slice of pizza.

IBM Our MDP therefore provides not only functional value, but also photo editing servies emotional value, so that the user can evaluate it as a whole understand whether, in addition to being able to use it, he wants to use it. A few reminders I would like to close this chat with some suggestions for choosing the right MVP based on our project needs. Focus on the problem, or rather on the most imminent risk what could cause our project to fail? What are we trying to learn about our customers or users? Determine what we need to learn what we need in the initial stages, we may not need any product in the strict sense which would actually be excessively risky and expensive ; later we can focus on functional and emotional aspects, always one step at a time to reduce waste. Be willing to iterate, and, if necessary, eliminate if an MVP or ETP, or MDP is made following.



Lean principles it should never be too expensive to change or eliminate, otherwise we do not get the most benefit important, that is, to improve our understanding of the problem. If at some point we have expensive MVPs like the motorcycle in Kniberg's illustration their risk will be mitigated by everything we have learned before. Familiarize yourself with uncertainty product design is not a path mapped out at the beginning, but a path of continuous exploration, questioning and discovery. Do you want to explore possibilities to reduce risks and discover new opportunities to satisfy your customers? Talk to us about it.

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