Google AdWords Remarketing: step-step Settings

tasnuba12312543 · 發表於 2024-11-9 15:00:45

Google Adwords remarketing is already something that is difficult to imagine modern marketing without...

With Google AdWords, for some reason, it is not easy for many. “It doesn’t work,” “it’s too complicated” and so on...

Remarketing or retargeting shopify website design is a necessary “digital evil” in a modern Internet outflow. If people do not make a purchase, do not leave contacts for the first time, it is necessary that they do for the second, third, fourth time. And so on until you get what you want.

Google Adwords remarketing is one of the most powerful advertising tools, you just need to use it correctly.

In this guide, you will learn about all possible Google AdWords remarketing options, how to realize the full potential of Google AdWords remarketing and get more sales.
Google AdWords Remarketing: Twizo the Tags Proper

The first step of a good advertising campaign is to set up... Without it, although it may seem boring.

Start by creating the right tags on the site.

This includes everything from the main remarketing tag to mobile app analytics, Google Analytics, YouTube, etc. d.

Depending on your goals, the settings will be different.

If you are planning only a general remarketing for site visitors, all you need to do is customize the main AdWords tag.

To get started with setting out tags, go to the Audio Manager in the General Library section in AdWords:

Remarketing Google Adwords. Audience Manager

Click the Sources of the audience on the left:

Remarketing Google Adwords. Sources of audiences

Here you can decide what tags you want to set up for your Google AdWords remarketing goals:

Remarketing Google Adwords. Details

It is possible to set up the collected data depending on your type of activity (second option):

Remarketing Google Adwords. Change the data source

If you prefer to simply collect Standard Data, choose the first option.

Then click Save and Continue.

You can copy and insert a remarketing tag on each page of your site (between <head> </head> tags).

Remarketing Google Adwords. Settings tag

Once you do, you can see the results with Google Tag Assistant.

Launch the plugin on each page of your site to make sure the tag is set correctly.

When you’s done, you can start remarketing Google AdWords.

Here are the main ways to use it.
More specifically about Google AdWords remarketing

In addition to the basic remarketing settings, you can still customize a few parameters.

For example, remarketing on certain ranges of dates, lists, clicks on some links, etc.

Go to the Auditors Manager section in the General Library :

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